Named for the road in Hawaii where Norman Standler has absolutely demolished the competition in Ironman bike splits, the All New Kueen-K is Kuota’s latest star. Dedicated to Triathlon and Time Trial, the Kueen-K takes its lessons from Kuota’s fantastic record against the clock and sets new marks for technique and style. $6,000.

Thanks to a close eye on the details, the Transition has been designed to cheat the wind and beat the competition. With seconds making the difference between first and, well, really far back, the devil in any multi-sport event is certainly in the details. So, it's no surprise that multisport athletes stick energy bars to their top tubes, shave the backs of their shoulders and drill holes in their shoes to allow the, um, water to drain out. It's also no surprise that we've designed our Transition with wind cheating aerodynamic efficiency and Ironman-winning geometry. $8500.

Scott engineers have developed a state of the art triathlon frame; the Plasma. The Plasma utilizes Scotts proprietary CR1 Technology and their time trial experience at the Pro Tour level. In addition, the input of professional triathletes Cameron Brown and Steffen Liebetrau were instrumental in building the ultimate triathlon bike.

Ordu means time in Basque and this exquisitely aerodynamic wonder will save you lots of it. The stealth-fighter aero shaping of the frame, fork and the rear-wheel cutout were carefully crafted from wind-tunnel feedback. You dole out monster wattage? No problem. The Ordu is tops in the power-transfer department and it offers a full 2 degrees of seatpost adjustment so you can maximize biomechanical efficiency whether you ride time trials or triathlons.